Is a confusing message costing you clients?

You know what you do. You just need the words to prove it. I help coaches, authors and speakers craft a message so clear the right clients find you, trust you, and hire you.

You're putting in the work — but the bookings, clients,

and sales aren't following.

And the harder truth? It's probably not your offer. It's your message.

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Be honest. How many of these have kept you up at night?

You're working harder than anyone around you
— and somehow still invisible to the people you built this for.

You've posted, pitched, and showed up every single day
and it's still not working. And you're exhausted from trying.

You watch people with half your experience and expertise fill their programs, sell their books, and land the stages you've been dreaming about — and you can't figure out what they have that you don't.

You're starting to wonder if it's ever going to work.
And that thought is devastating.

You know your work transforms lives.
So why doesn't anyone else seem to see it?

This is what happens when your message clicks.

Your book finds the exact readers it was written for
— and the sales, reviews, and referrals follow.

Your program fills. No chasing, no convincing, no discounting
— just the right clients already sold before they call.

You own every room.
The bigger stages, better fees, and dream bookings start finding you.

You step into your next chapter with a message so clear,
the right audience follows you there from day one.

The marketing & PR finally works
— your website, bio, and pitch deck finally sound like you —and start working for you around the clock.

You become the name people think of first
— and the referrals, collaborations, and opportunities follow.

You wake up to messages from people already ready to hire you, buy your book, or join your program
— before you've said a word.

Our OFFERS

Find Your Story

Because the right words change everything. Start here.

Why StoryBrand?

When people have to work to understand what you do, they move on. StoryBrand's premise is simple: clear messaging reduces the mental effort your audience spends trying to figure out your offer — and when your message lands instantly, people buy.

Created by Donald Miller and used by thousands of businesses worldwide, the framework works by positioning your customer as the hero and you as the guide. Jennifer is a certified StoryBrand Guide and builds every client's messaging on this foundation.

Because confused people don't buy. Clear ones do.

90-Minute Message Lab

Whether you're just starting out, ready for a refresh, or reinventing yourself entirely — if the bookings and clients still aren't following because your message isn't landing, the 90-Minute Message Lab is the fastest way to fix it. Jennifer walks you through the StoryBrand framework and we discuss and craft your five core sound bites. $47. 90 minutes. Clear words you can actually use.

Half-Day Message Makeover

We start with your business — the problem you solve and the people you serve. Then we spend up to four hours getting it all on paper. Within a few days, Jennifer delivers five powerful sound bites, a crafted one-liner, a bio rewrite, and a homepage audit with specific recommendations tailored to StoryBrand's website wireframe. Plus a one-week follow-up window via text or email — so you can ask questions and get support as you start putting it all to work. All of it finally saying exactly what you do. $1,500.

Visibility Strategy Session

Ready to get visible?

Jennifer works with clients on earned media — PR, press, and podcast pitching done for you or she guides you in doing it yourself. And for paid media, Meta Ads strategy and execution that puts you directly in front of your ideal client. Two different paths to the same destination: the right people hearing your story.

Book a 30-Minute Visibility Strategy Session and we'll figure out the best next step together. $99 — applied toward either service if you decide to move forward.

Don't only take our word for it.

Working with Jennifer has been an absolute gift, both for my own PR and for the authors who come through Raven & Grace Press. She brings clarity, consistency, and a deep understanding of how to position stories in a way that truly resonates. I always know that when our authors are in her hands, they’re being supported with care, strategy, and integrity. Jennifer consistently delivers, and I trust her completely to guide our authors with professionalism and heart.

Jennifer Grace
Jennifer Grace
Author & Co-Founder Raven + Grace Press

Working with JLPR Media has been an incredible experience. Jennifer helped secure meaningful podcast and TV interviews that truly amplified the message behind my book and expanded my reach in ways I hadn’t experienced before. She understands how to position a story with intention and care, making every opportunity feel aligned and impactful. As we move into working together on ads, I feel confident knowing my book and brand are in expert hands and that we’re building sustainable momentum together.

Aimee Goodwin
Aimee Goodwin
Author of The Mountains We Climb & Life Coach, Resilience Trainer

As a first-time author, I needed clarity and confidence around how to talk about my book. Jennifer served as a trusted advisor and collaborator throughout my campaign, helping me refine my messaging and prepare for media with practical, effective guidance. Her media training boosted my confidence and helped me show up clearly and authentically.

Jayne Mills
Jayne Mills
Author of Bottom of the Breath & Entrepreneur

Our Team

Meet Our Team

You have a story worth telling. We're Jennifer and Dana — helping you find the words to tell it and get seen is

why we do this work.

Jennifer Lopez, Founder

StoryBrand Certified Guide | PR Strategist |

Meta Ads Specialist

Based in Nashville, TN

Dana Blanco, Executive Director

Meta Ads Specialist

Based in Orange County, CA

Helping coaches, authors, and speakers find the words that finally do their work justice — so the right people find them, trust them, and hire them.

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