let's get your marketing locked in!

All of it finally saying exactly what you do. $4,500.
You know your business better than anyone, and that's exactly why it's hard to say clearly. We spend half a day getting it all out of your head and onto paper, built the right way from the start.
What's included:
Jennifer is a StoryBrand Certified Guide, trained directly by Donald Miller, Dr. J.J. Peterson, and their team in Nashville. She starts with your business: the problem you solve, the people you serve. Then we spend five hours together, live, getting it all on paper: your five core sound bites, a Brandscript, a one-liner, and a lead magnet strategy with a sales email sequence.
Three days later, you'll receive 3 versions of an elevator pitch, plus a full audit of your current homepage against the StoryBrand wireframe, what it's currently telling prospects, what's missing, and where it may be leaking potential clients. You'll get 3 quick fixes you can make right away.
What you walk away with:
☑️ Your five core StoryBrand sound bites
☑️ A complete company Brandscript
☑️ A crafted one-liner
☑️ Lead magnet ideation with a sales email sequence strategy
☑️ 3 versions of an elevator pitch
☑️ A full homepage audit against the StoryBrand wireframe, plus 3 quick fixes
☑️ A 2-hour follow-up call for questions and support as you put it all to work
What These Actually Mean
Five PEACE Soundbites Five short, memorable phrases built around the StoryBrand PEACE framework: Problem, Empathy, Answer, Change, End Result. These are the core building blocks of everything else you say about your business, your website, your bio, your discovery calls, so you're never fumbling for the right words again.
Brandscript Your complete StoryBrand story, mapped out: who your customer is, what they struggle with, how you guide them, and what life looks like on the other side. It's the master document everything else gets built from, your website, emails, pitches, and ads should all trace back to it.
One-Liner A single sentence that says what you do, clearly enough to use anywhere, at a networking event, in your Instagram bio, or when someone asks "so what do you actually do?" It's often the first thing a potential client hears about you, so it has to land immediately.
Lead Magnet & Sales Sequence Strategy A plan for the free resource you offer to turn a stranger into a warm lead, plus the follow-up email sequence that turns that lead into a paying client.
Elevator Pitch A short, spoken version of your message, built for the moments you only get 30 seconds: an intro call, a conference, a chance meeting. You'll get 3 versions, so you have options depending on the room you're in.
How it works:
1. We build it together. Up to five hours, live, covering your soundbites, Brandscript, one-liner, and lead magnet strategy.
2. You get it in writing. Three days later: your elevator pitch versions, homepage audit, and 3 quick fixes.
3. We follow up. A 2-hour call so you can ask questions and get support as you start putting it all to work.
Questions before you book?
1. Do you rewrite my website copy for me? No. You'll get a full audit of your homepage with specific quick fixes. Writing out full revised website copy is available afterward as an additional service.
2. Is the 5-hour session all in one sitting? It can be split if needed. We'll figure out what works for your schedule when you book.
3. What happens on the 2-hour follow-up call? It's your space to ask questions and get support putting everything into practice.

Helping coaches craft marketing that sounds like them, not AI — plus the podcast and TV placement to get them seen. So the right clients find them, trust them, and hire them.

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